Sony Bravia: Nessie
Nessie on 200Hz.
Advertising School: Lisbon Ad School
Art Directors: Diego Freitas, Rita Moreira
Copywriter: Tiago Caldeira
Published: February 2009
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27 Comments
YAY! Water Sasquash!
http://www.brandonrapert.com/
arena did this; better!
http://adsoftheworld.com/media/print/arena_swimwear_loch_ness
LOVELY AD! :-D
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"Any customer can have a car painted any colour that he wants,
so long as it is black." - Henry Ford
Yes, the Arena ad is much more focused.
-Natalie
http://www.nataliemarion.com
totally agree with you :)
http://quietglover.com
nice,
now you can see that it is not a munster at the first time.
good consept
shoo, after seeing the arena ad i think it's a F- for the students. unless of course they've never, ever, ever (cross their hearts) seen the arena work.
gud one !!
that is some nasty picture quality. all it does is zoom in on bad photoshopping.
:(
Lochness monster??? How orignal!!! :o
Done by canon for their new camera, back in 1990!! Look for it one some one show book.
Lochness ideas are OVERUSED. ABUSED and SCREWED. please don't keep doing these. Ivan you too should avoid any lochness ideas.
ideas....30 minutes nahi toh free.
agree, unless the concept is totally new or brilliant, otherwise, the image of Lochness is as typical as an image of an UFO.
Jeez, even I did this concept back in the very early '90s. For Fuji videotape. We also had Bigfoot and UFOs.
And if I've done it, you know it isn't that good. :))
I agree, with the overused of Nessie, the idea its not wrong but the execution can be much better.
Jonathan Betancur
rockvertising.com
twitter.com/jonybeta
Bad photoshopping
Not a very original idea
But i kind`o like it anyways....
This nessi is better ;)
http://www.disenoemergente.cl/imagenes/proyectos/200811/CesarCastillo_...
www.elilusionista.cl
xD
stop use this image
I believe that the Arena ad has a different speech, for me it says that if you wear the swimsuit you'll have the skills of a sea creature, and the Sony ad implies that you will be able to recognize a real mosnter from a fake one due to the hd of the screen.
I dont see why everyone is comparing the ad's they have different speech's, maybe the same use of the image but they don't mean the same.
Lonchness ideas will keep on winning, just take a look at Cannes 2008 print. I like it, I guess a good follow up would be the Yeti, also very used before, but never this way, and that´s all that matters.
cool
i think some caption may need
Great idea. The creature has only been out of focus. haha Very good. Nice work.
Love it.
Yeah. It's great. Been done 50 times, but great.
What are you people thinking?
//Yeti, also very used before, but never this way, and that´s all that matters.//
As I mentioned earlier, this exact same concept HAS been done before. For Fuji videotape.