Sony Bravia 3D TV: Eddie

Advertising Agency: Bauer Media, London, UK
Art Director: Duncan Woods
Photographer: Morgan Silk
Photographer's agent: Vue
Hair & Makeup: Amanda Green
Published: May 2010

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25 comments

Guest's picture
Guest

The expression is nice, the reflection on the glassed says it all, and the brand name-name positioning on the glasses completed through half & half perception is brilliant. This is Awesome.

john.lighttern's picture
john.lighttern
216 pencils

It´s good. Not awesome.

Lüerzers's picture
Lüerzers
108 pencils

I´ve heard he´s on Twitter. People was trying to find out if it´s the real one or no.

But it seems that an official letter by BBH London confirms it.

From day to night, twitter has become something so much more meaningful.

------------
Don't let it go to your head.
L.A.O.S - www.luerzersarchive.net

Guest's picture
Guest

Sorry but how is Sir. Hegarty?

elnietodeNicho's picture
elnietodeNicho
360 pencils

The H in BBH.

jay_ad_dictate's picture
jay_ad_dictate
81 pencils

Awesome!!!

Zoooooooooooooooom..............................*thapaaak* OWWW!! I cannot pass through walls!!!! Now bring that person who says this world is an illusion!! :X :P

Guest's picture
Guest

sky germany did the same thing.

Guest's picture
Guest

Possibly the most subtle logo placement I've ever seen.

MindDrift's picture
MindDrift
1079 pencils

I don't get these ads? What's the big idea?

Guest's picture
Guest

They should've pulled the sony logo a little bit further into the picture

Guest's picture
Guest

It does seem to just say "We make 3-D television sets."

AdsofChina's picture
AdsofChina
99 pencils

I hope one day we will look back and say "did we really wear those ridiculous glasses to watch TV?"

3DTV without specs that's what to hold out for...

Ads of China // 中国广告
http://adsofchina.wordpress.com

Guest's picture
Guest

The photography is pretty bad.

Guest's picture
Guest

3D tv with glasses will be a flop, just like these ads. Why would you want to highlight the worst part about current 3D technology?

Guest's picture
Guest

very true!

they are spending loads on money people clearly don't adopt

cozz20_1's picture
cozz20_1
87 pencils

this is so...incredibly...boring.

rurorjuror's picture
rurorjuror
737 pencils

great branding!!!

Shingo's picture
Shingo
406 pencils

nothing to say, raising my hat..

Migzter13's picture
Migzter13
973 pencils

nice picture

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Muh's picture
Muh
95 pencils

It has already been made many times

Guest's picture
Guest

Where's the creative part.

riyelam's picture
riyelam
370 pencils

I think a small branding part should be there with tag line like "watch life like 3d with SONY" otherwise its gets waste for the people who don't know about 3D viewing technology.

Guest's picture
Guest

Another big waste of Sony's investment money.

Guest's picture
Guest

I want to know what is what the used photographic technique is the high dynamic range

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