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Blue

Agency: 
Published/Aired: 
January 2009
3347
Description: 

Print advertisment created by BBDO, United States for Sony, within the category: Electronics, Technology.

Explosive sound.

Advertising Agency: BBDO New York, USA
Executive Creative Directors: David Lubars, Bill Bruce
Creative Directors: John Leu
Art Director: John Leu
Copywriter: Brad Roseberry

Comments (16)

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Highest Rated

Boxey's picture
Boxey
Activity Score 8881

too literal and easy

kurtberengeiger's picture
kurtberengeiger
Activity Score 7318

Zzzzzzzz.....

Guest's picture
Guest

wouldnt want my car to be blown up that way

Guest's picture
Guest

amen to that

ZZbottom's picture
ZZbottom
Activity Score 111

quite a little macabre but i like it.

zzbottom

Guest's picture
Guest

some great campaigns being posted lately and yup, this is one of 'em

Guest's picture
Guest

The client come with this idea, omg!!!

Less them briefing thouth, Xplod line, explode the car, omg we need talents not friends on job.

john ler's picture
john ler
Activity Score 667

Yeah ! We really needed that blue one to get a solid campaign !

Guest's picture
Guest

I made this 3 years ago for my ad school. Is not good. It's a first thought.

Guest's picture
Guest

explosive sound..so you go ahead and show exploding car???!!!...WOW so inane and amateur

luispiter's picture
luispiter
Activity Score 2756

---
http://mimundoenotromundo.blogspot.com/

the good idea and concept .. but it lacks the more dramatic plot .. There are exaggerating

sneakyhands's picture
sneakyhands
Activity Score 1857

too literal and boring. i'd flip right over this in a mag. plus, sony makes a good deck, but i'd never buy their speakers/amps.

Guest's picture
Guest

Look... it Xploded...

I mean really...

AdvMan's picture
AdvMan
Activity Score 299

Good idea concept, but poor edit.
Çalışma, "eplosive sound" konsepti bakımından hiç uğranmamış bir durağa gelerek başarılı bir fikir yaratabiliyorken, tasarım aşamasındaki eksik ya da tam olarak fikrin izahatını veremeyen ilistrasyonla ilanın zayıflamasına neden olabiliyor

İyi Reklam, Kötü Reklam
www.fikirbenim.blogspot.

damnAD's picture
damnAD
Activity Score 44

Don't like the concept. It's a first idea... "Exploding sound... Let's explode the car!" Actually it's not an explosion. The car is tearing apart.

Guest's picture
Guest

hey, didn't get the ad.why should they show the car exploding just because of the brand?

Boxey's picture
Boxey
Activity Score 8881

too literal and easy

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