Sonique Bar: Don't Drink, Text

Advertising Agency: Dentsu, Brazil
Creative Directors: Felipe Cama, Alexandre Lucas
Copywriters: Alexandre Lucas, Gabriel Schmitt
Art Directors: Felipe Cama, Estefânio Holtz
Illustrator: Adriano Zagottis
Producer: Ricardo Lopez
Art Buyer: Ana Luiza Rodrigues
Account Supervisor: Renato Broggin
Advertiser's Supervisors: Alexandre Natacci, Beto Lago
Planners: Ira Finkelstein, Werner Lucksch

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5 comments

morse's picture
morse
15028 pencils

Art direction is great.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

abake's picture
abake
1239 pencils

Agreed.
The insight's nice as well, but the whole thing could've been funnier.

ace85le's picture
ace85le
3939 pencils

I think it's very gloomy. But the treatment is nice.

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kleenex's picture
kleenex
25488 pencils

Love the text.

Abhishek Parikh's picture
Abhishek Parikh
566 pencils

Nice direction.

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