Sonim: End of the World, Water

Sonim XP3400 Armor | Water-submersible, just in case.

Advertising Agency: Y&R, New York, USA
Chief Creative Officer: Jim Elliott
Art Directors: Christian Liu, Eduardo Quadra
Copywriter: Antonio Arias
Illustrator: Sattu Rodrigues
Photographers: Rodrigo Ribeiro, Gary Griffiths
Print Producer: Tom Stocks
Retouchers: Claudio Ishi, David Prittie, Raul Pardo

Published: 
May 2012

10 comments

KDbranding's picture
KDbranding
78 pencils

great image by photoshop !!!

iambusy's picture
iambusy
2219 pencils

looking cheap

busy.

Kazs's picture
Kazs
39 pencils

It's for adobe?

kleenex's picture
kleenex
41162 pencils

I like the execution, but I do not think it is going to sell the brand.

alecrespo's picture
alecrespo
157 pencils

awesome

Meow Me's picture
Meow Me
62 pencils

gud concept

BLOODY FOOL's picture
BLOODY FOOL
199 pencils

good execution very bad idea

gonndo's picture
gonndo
1094 pencils

I thought it was a Nokia Ad...

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

Fernando Fernandes's picture
Fernando Fernandes
1410 pencils

Merece pela montagem! deve ter dado trabalho!

dean viii's picture
dean viii
1686 pencils

This is the kind of work you want to hide. Submitting it to AOTW was a bad choice. Now everyone knows the bad kind of work you do. How is the Chief Creative Officer a Chief Creative Officer? wow.

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