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End of the World, Fire

Agency: 
Published/Aired: 
May 2012
11204
Description: 

Print advertisment created by Y&R, United States for Sonim, within the category: Electronics, Technology.

Sonim XP3400 Armor | Impact resistant, just in case.

Advertising Agency: Y&R, New York, USA
Chief Creative Officer: Jim Elliott
Art Directors: Christian Liu, Eduardo Quadra
Copywriter: Antonio Arias
Illustrator: Sattu Rodrigues
Photographers: Rodrigo Ribeiro, Gary Griffiths
Print Producer: Tom Stocks
Retouchers: Claudio Ishi, David Prittie, Raul Pardo

Comments (7)

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NicoCiego's picture
NicoCiego
Activity Score 1033

Exceptional execution, but that's about it.

KDbranding's picture
KDbranding
Activity Score 78

great presentation ! the style that i like

MindDrift's picture
MindDrift
Activity Score 1170

Terrible idea. Great execution, but so what?

kalpesh78's picture
kalpesh78
Activity Score 2578

why would you call the taxi service? call the fire brigade instead.

ideas....30 minutes nahi toh free.

Fernando Fernandes's picture
Fernando Fernandes
Activity Score 1416

A montagem deve ter dado trabalho! a ideia nao gostei!

MattValenzuela's picture
MattValenzuela
Activity Score 222

I've found memes that have better executions for the same idea.

joviedayon's picture
joviedayon
Activity Score 12

Good visual exec, but concept's not original. So Plants vs Zombies: http://bit.ly/12Ag63M

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