Solid Private and Commercial Security Services: Born brave

Solid Private and Commercial Security Services: Born brave

Advertising Agency: Walk The Line, Warsaw, Poland
Executive Creative Director: Pawel Miklaszewski
Art Director: Jarek Spula
Copywriter: Adam Mazurek
Retouch: Mateusz Wesolowski
Photographer: Adam Wlazly

Your rating: None Average: 7.3 (46 votes)

Comments

Pogi5's picture

Fail. Since when are kids scared of small furry animals? Kids want to play with (or at times even eat!) anything small that moves. If that kid was staring down the boogie man or the closet monster then it'd make more sense.
I also think they missed the ball by portraying the problem (threats to security) by using a mouse.

The 1.

Solid Logo indeed...

he he he, indeed

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/// The clock is laughing in my face ///

The 1...

TheAdMad's picture

Agree...I mean, come on, didn't any of the creatives see Stuart Little???

The pic is cute though

The Ad Mad!

JimKuzdal's picture

Clever. Excellent. Great expressions on the scared kids.
Great positioning - differentiation from the un-brave.

imke's picture

GREAT STUFF..................just wandering how did they manage those kids.

http://merobarema.blogspot.com

imke's picture

They could even show some lady and man got scared of rat.

http://merobarema.blogspot.com

Yeah! He is right. In fact they should have shown only elders scared and jumping on the bed and the 'born brave' kid facing some really scary creature, not this lovely looking stuart little.

I don't think so. 'Born brave' - it shows his childhood and other children who weren't natural braves.

kergu's picture

i don't now why but i like it

OH WOW!! kids! One of the most difficult talents for any shoot! good job with the visual and great expressions!

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