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Beach

Agency: 
Published/Aired: 
April 2009
1095
Description: 

Print advertisment created by McCann, Poland for Solar, within the category: Health.

Advertising Agency: McCann Erickson Polska, Warsaw, Poland
Creative Director: Teresa Biernacka
Art Director / Copywriters: Iza Przepiorska-Kotlinska, Lukasz Kotlinski
Account Supervisor: Anna Stawska

Comments (17)

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Guest's picture
Guest

Although I like the illustration, I'm tired of seeing this type of concepts. Frogs who'll work for food because of a insecticide, sugar cubes looking for a new job because of a sugar-free Fanta, and now a Sun who became jobless because of a sun tan oil. This technique is getting old.

sirvan's picture
sirvan
Activity Score 29860

Agreed. But the AD is quite nice. Almost saves it.

+++

"I love some things, and don't love some other things."

theanc's picture
theanc
Activity Score 2783

I agree with both of you.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

NastyJester's picture
NastyJester
Activity Score 740

Yup, the concept is as tired and boring as the old "There are easier/cheaper/faster ways to XYZ" campaigns that still continue to plague the advertising world.

叶颢's picture
叶颢
Activity Score 168

邮寄太阳,非常好的IDEA,表现也很轻松,喜欢。

Guest's picture
Guest

你弄错了吧
这是说有了太阳能太阳可以休息了
不过在这个网站上看见中文还真亲切啊

Guest's picture
Guest

you're so right.

Guest's picture
Guest

因为太阳能太阳可以享受假期
不是邮寄太阳

Guest's picture
Guest

原来是是欧莱雅防晒让太阳可惜休息啊

Guest's picture
Guest

儿童防晒霜

Guest's picture
Guest

really, it's so done. phew!!!

geraldanith's picture
geraldanith
Activity Score 97

Elementary school stuff!

Guest's picture
Guest

I like it. I think it"s fresh.

corndogfuneral's picture
corndogfuneral
Activity Score 1053

Seems like a strategy. Where's the ad?

Guest's picture
Guest

Fresh? I'm not sure.
But it's nice nd simply. That's good.

Guest's picture
Guest

Good ad. It's not a revolution, but this blog isn't a Center of Experimental Ads.

Guest's picture
Guest

good execution...no gr8 idea.

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