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Sofia Bank: Slalom

Sofia Bank: Slalom
Your rating: None Average: 6.5 (29 votes)

Wealth. It's about attitude.

Advertising Agency: KING Helsinki, Finland
Art Director: Anne Rusanen
Copywriter: Mikko Eskelinen
Planner: Tobias Wacker
Graphic Designer: Teemu Kurko
Account Director: Daniel Tuori
Photographer: FLC 415
Published: November 2009

8 Comments

everartz's picture 7251 pencils
everartz | Sun, 2009-11-22 03:02
8

really good campaign..

| Everartz |

DJVassallo's picture 245 pencils
DJVassallo | Sun, 2009-11-22 05:48
8

Cool approach for a bank, with hypercontrast, hyper-reality becomes almost touchable...
Congrats Tobi & team

Hormone vs Neuron - Twitter

tob's picture 14 pencils
tob | Sun, 2009-11-22 07:56

Thanks. I’ll forward it to the people who made it happen.

tob's picture 14 pencils
tob | Sun, 2009-11-22 07:57

Thanks. I’ll forward it to the people who made it happen.

munirgee's picture 456 pencils
munirgee | Sun, 2009-11-22 14:17

Good Positioning! It really works...

M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk

satrianee's picture 3782 pencils
satrianee | Mon, 2009-11-23 02:46
9

I wish to see more of them.

rolling.stone's picture 2750 pencils
rolling.stone | Fri, 2009-11-27 01:12

does mere attitude make your rich

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~ Quite obviously, I have gathered no moss ! ~

desaipriya's picture 24 pencils
desaipriya | Wed, 2010-02-03 08:23

I feel this one is weaker than the other 2, because it doesn't visually say "wealth is an attitude" - I get the impression it's a poor family playing dress up while the other 2 say, "I could be rich even though I may not look it... 'cos it's all about the attitude."

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