Sobeys/IGA grocery store: Oyster
Exclusively at IGA. The magic of the oysters is back!
Advertising Agency: Terrain Marketing, Montreal, Canada
Creative Director / Art Director: Yannick Robitaille
Copywriter: Marie-France Dalcourt
Illustrator / Photographer: Maurice Gervais
Published: May 2008


15 Comments
nice series. makes me laugh out loud... something rare considering the recent slew of boredom.
nice idea
best of the three.
cute !makes ppl smile!
U m8 say Im a dreamer,but Im not the only 1
nice and to the point
Creativity is simplicity
Best of the three.
less obvious, than the other two,I actually had to look closer to "get" this one.
Soo, if I had to look closer then I guess it's job well done.
www.jpmountford.com
www.jpmountford.com
This is fantastic and the best of the lot, Art direction and copy.
Me thinks they should have stayed with the "exclusive at IGA" line.
did i just magically get warped back to 1998???
The magic of advertising is gone
come on guys !
idea is ok but bad realisation for me
yeah, i'm with you. this is a flaming pile.
clever
That suxxx
Sorry
No fresh idea here......
Suxxxxxxx
Double suxxxxxx !!!
It's sweet.
*****
SJB