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Comments (36)

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Highest Rated

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

Archive or not Archive, the snorkel looks ridiculous.
And also everything that R® mentioned is true - although that are probably things, an "untrained eye" will not consciously notice.

V

Kay's picture
Kay
Activity Score 161

Funny...make me smile~~ Bronze!

kalpesh78's picture
kalpesh78
Activity Score 2578

nice.. but its a first thought.

ideas....30 minutes nahi toh free.

nuclearshower's picture
nuclearshower
Activity Score 233

very very good!

Ab_Wahid's picture
Ab_Wahid
Activity Score 36

this one is beautiful ad.very attractive

julezs's picture
julezs
Activity Score 100

cool ad :D but it wouldnt make much sense if the hilux didnt have a snorkel too... the engine would flood

jurgenthegerman's picture
jurgenthegerman
Activity Score 8

Great ad guys! Looks fantastic and brings a smile to the mind. I agree with Kay, a definate bronze...maybe even a silver(!?)

Seixas's picture
Seixas
Activity Score 95

nice art but weak idea
the car is heavy and the snorkel will be useless at the bottom of the sea
hilux ... unbreathable

Saltsea's picture
Saltsea
Activity Score 321

Weak comment.

hug_a_pixie's picture
hug_a_pixie
Activity Score 2

very attractive ad indeed. Isn't the snorkel purely a metaphor?

Tippi's picture
Tippi
Activity Score 5

Jeep did same idea. Nice execution though. Sorry...

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

Is this a fake? Why does it look so terribly crappy? Why do they photoshop such stuff?
They could just pulled out a real snorkel. Why does this happen?

bknowlden's picture
bknowlden
Activity Score 3647

I'm not sure if that really reads as a snorkel.

justpassingby's picture
justpassingby
Activity Score 1368

Dont know what the fuss is all about. An existing shot and a snorkle was added later, lazy.

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

Exactly!(!!)

theartist's picture
theartist
Activity Score 30

HEY...The driver needs a snorkel too...

ellehcimeo's picture
ellehcimeo
Activity Score 3516

it's a UK ad, i believe they drive in the right seat, not the left, so the driver is the one with the snorkel. but that was very considerate of you to think of it.

Sharp's picture
Sharp
Activity Score 216

Looks too much like a pencil in my opinion. Needs to look more like a snorkel

kc_brock's picture
kc_brock
Activity Score 703

i saw a pencil w/ a big-ass eraser as well.

rd

klaussnow's picture
klaussnow
Activity Score 1675

i ::heart:: photoshoppe

... its already been done...

mrtalented's picture
mrtalented
Activity Score 2171

the copy shouldn't be "unstoppable". it sounds more like speedy car. should be something like "all landers". cheers!

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

Disagree. "Unstoppable" sounds to me like "berserk".

Dick Huges's picture
Dick Huges
Activity Score 937

Bronze indeed.

joelapompe's picture
joelapompe
Activity Score 3833

Very hard to find fresh new ideas on this type of product. Nice work! Made me smile too...

focus group's picture
focus group
Activity Score 146

Nice and simple! Well done!

strictalumn's picture
strictalumn
Activity Score 12

gee... i actually thought that was a pencil :S

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

See? ^^

Rog's picture
Rog
Activity Score 6082

Bit soft for London S&S.
And our devil-may-care 4WD is looking pretty... stopped.

>>>> That's not an ad. THIS is an ad.

roman-schwienbacher.com's picture
roman-schwienba...
Activity Score 1021

the snorkel is a little funny.
the light on the car is terrrible.
looks like bad studioshot build into a lanscape.

mOjO jOjO's picture
mOjO jOjO
Activity Score 17

wouldnt it have been a better impact to show the car coming out rather than going in...

R®'s picture
Activity Score 115

the snorklel is only for shallow swimming...
the photo is nice, but they ruined it with the photoshoped snorkel...
why photoshop the art while you can do it as a natural photo...

justpassingby's picture
justpassingby
Activity Score 1368

no budget and no time perhaps?

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

Budget? What can a shitty snorkel cost? How much time does it take to run and buy one?
And even if they aren't anxious enough to do it all "real" - then they should at least invest a little more budget in the guy who photoshops their pictures ... :D

justpassingby's picture
justpassingby
Activity Score 1368

i thought you meant to shoot the whole thing again with the snorkle.
I think this was an existing Toyota shot from the archive and the creatives couldnt shoot anything due to time or budget and added something to this shot (the snokle and headline) and made a concept out of it.

R®'s picture
Activity Score 115

oh ok... well like quemaleur said, get someone experienced in photoshop....
for ex glass reflects the image of objects, and tinted glass even more for starters..
reflection on the metal rim of the door... and the shadow, don't even go there!!
sorry guys...

Corona Raymaker's picture
Corona Raymaker
Activity Score 549

Archive or not Archive, the snorkel looks ridiculous.
And also everything that R® mentioned is true - although that are probably things, an "untrained eye" will not consciously notice.

V

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