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Snickers: Satisfectellent
Advertising Agency: TBWA\Chiat\Day, New York, USA
Creative Directors: Gerry Graf, Scott Vitrone, Ian Reichenthal
Art Director: Matthew Woodhams-Roberts
Copywriters: Gerry Graf, Ian Reichenthal, Scott Vitrone
Typographer: Chester Jenkins
Via: gotads
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Comments
I think this one missed the mark. If this is meant to be Satisfaction + Excellent, there is no way that "fect" should be in the middle.
Jeff
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TopCreatives, the premier online community for creative pros.
I agree. This one totally missed the mark Jeff! But the other version should make the work.
Ditto. Has got a 'repellent' ring to it. Satisfaxcellent?
>>>> That's not an ad. THIS is an ad.
This one, I like the best. The ones about peanuts and nougat are a little too satisfy-the-client, but this is just the right kind of stupid-funny. The "fect" seems like a typo though; would've worked just fine as "satisfactellent".
excellent campaign!!!
i think it looks like a big brown turd with words.
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