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Snickers: Medic
Advertising Agency: Abbott Mead Vickers BBDO, London, UK
Creative Directors: Paul Belford, Nigel Roberts
Art Director: Paul Belford
Copywriter: Nigel Roberts
Photographer: James Dimmock
Typographers: Paul Belford, Steve Davies, Michael C Place
Project Manager: Bryony Quarrell
Planner: Mark Fallon
Account Handlers: Alex Siewert, St John Walshe
Brand Manager: Jenny Williams
Image courtesy of D&AD
Comments
Yet another campaign that celebrates sport as an obsessive, compulsive masochistic thing. In the original Nike tradition.
Just give me my board back, will ya?
this guy looks as much as a skateboarder as i do a ballerina. no self-respecting skater would wear skinny jeans or that ridiculous belt. you're not gonna pull a backside 360 pop-shove-it dressed like a brooklyn hipster.
the whole campaign smells of cheese.
actually, quite a lot of skaters these days wear REALLY tight jeans. Check out kr3w jeans for example. Everyone wants to copy Jim Greco's style for some reason.
thats a dude? omg i thought it was a chick... ouch.
So did I... :P
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