Snickers: Body Builder

Advertising Agency: CLM BBDO, Boulogne Billancourt, France
Chief Creative Officers: Jean-Francois Sacco, Gilles Fichteberg
Art Director: Victor Mutel
Copywriter: Vincent Cusenier
Advertiser’s Supervisor: Anne Geisert
Planner: Veronique Bernard
Account Managers: Elodie Touati, Thomas Laurent
Account Supervisors: Julien Lemoine, Hadrien Bizot
Art Buyers: Sylvie Etchemaite, Isabelle Darmendrail
Illustrator / Typographer: Am I Collective

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7 comments

cognitive's picture
cognitive
134 pencils

Would a Snickers Marathon bar work here?

kleenex's picture
kleenex
22696 pencils

HUH!?!?!?!?!?! The ads sucks and poorly sell the product.

AdBuzzer's picture
AdBuzzer
1167 pencils

wow, that really told me something new about Snickers! The chocolate bar turns bodybuilders into governors. Pretty amazing...

cognitive's picture
cognitive
134 pencils

He did gain a bit of body fat...

ace85le's picture
ace85le
3941 pencils

creative block?

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Glut's picture
Glut
3947 pencils

my god, this is so not in line with the product.

kbx911's picture
kbx911
916 pencils

what are you, suit-in-training?

You Are What You Expect

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