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Snail

Published/Aired: 
June 2007
Description: 

Humidity at home?
Rubson

Advertising Agency: DDB, Paris, France
Creative Directors: Alexandre Hervé, Sylvain Thirache
Copywriter: Matthieu Elkaïm
Art Director: Pierette Diaz
Art Buyers: Bérenice Badobre, Sophie Mégrous
Account Supervisors: Sophie d’Aurelle, Arnaud Rouquet
Photography: Mark Leary
Retouching: Romuald Habert

Comments (9)

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Highest Rated

Texter's picture
Texter
Activity Score 35

dito-ing elle.....

_________________________
it´s been done, already.

TRICKY's picture
TRICKY
Activity Score 3954

cute snail ............why is the mouse trap there ??? and why do we need this plug in the layout ? maybe its a french thing

The man who stops advertising to save money is like the man who stops the clock to save time

x-men's picture
x-men
Activity Score 340

I think the plug helps you to undestand faster the proportions of the objects in the ad.
Anyway I don´t find it a strong idea.

Beatboxer's picture
Beatboxer
Activity Score 1517

Hmmm... Why?

Why the mouse trap (or is it a snail trap)?
Why a snail (yeah, humidity!)?
Why does the trap have all that humidity near it? Has the snail been walking around before getting trapped?

Hmmm...

hadrianapolis's picture
hadrianapolis
Activity Score 733

Naff!

Jumo's picture
Jumo
Activity Score 592

Like the other ad, with your traps you catch animals which should not live in house… but because there humidity in house, they are here. (Excuse my bad english, i'm french !!)

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Jumo,
Art Director FP7 Morocco

brandsurgeon's picture
brandsurgeon
Activity Score 693

Jumo... English as yours not bad like mine - necessarily.
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Most times, worst enemies used to be best friends...

Jumo's picture
Jumo
Activity Score 592

Tx !!

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Jumo,
Art Director FP7 Morocco

ellehcimeo's picture
ellehcimeo
Activity Score 3516

Jumo, I agree with brandsurgeon, your english is just fine! I think this one is a bit of a stretch, the snail isn't as recognizable as something that needs humidity to survive. Maybe a fish in the trap would be better? Or not.

Texter's picture
Texter
Activity Score 35

dito-ing elle.....

_________________________
it´s been done, already.

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