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Recruiting

Published/Aired: 
November 2007
Description: 

Newspaper ad campaign promoting Matt Doherty, the new SMU Men's Basketball coach.

Print advertisment created by The Richards Group, United States for SMU, within the category: Education.

Advertising Agency: The Richards Group, Dallas, USA
Creative Director: Jim Baldwin
Art Director: Kiran Koshy
Copywriter: Bill Milkereit

Comments (3)

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Highest Rated

HemingwayGyro's picture
HemingwayGyro
Activity Score 52

"Plus the color scheme and starburst reminds me of a bucket of KFC."
I'm so glad I'm not the only one to think that. He looks like Colonel Doh.

vote4pedro's picture
vote4pedro
Activity Score 4601

the richards group used to be good. kinda sad seeing work like this.

harrison bruce's picture
harrison bruce
Activity Score 112

A retro look that works against modern college basketball. It suggests players might be in short shorts, shooting one handed set shots with a 1950's era coach who does nothing but scream and snap his suspenders. Plus the color scheme and starburst reminds me of a bucket of KFC.

HemingwayGyro's picture
HemingwayGyro
Activity Score 52

"Plus the color scheme and starburst reminds me of a bucket of KFC."
I'm so glad I'm not the only one to think that. He looks like Colonel Doh.

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