SMU, Dallas/Athletic Department-Men's Basketball: Recruiting

SMU, Dallas/Athletic Department-Men's Basketball: Recruiting

Newspaper ad campaign promoting Matt Doherty, the new SMU Men's Basketball coach.

Advertising Agency: The Richards Group, Dallas, USA
Creative Director: Jim Baldwin
Art Director: Kiran Koshy
Copywriter: Bill Milkereit
Published: November 2007

Your rating: None Average: 2 (5 votes)

Comments

the richards group used to be good. kinda sad seeing work like this.

A retro look that works against modern college basketball. It suggests players might be in short shorts, shooting one handed set shots with a 1950's era coach who does nothing but scream and snap his suspenders. Plus the color scheme and starburst reminds me of a bucket of KFC.

"Plus the color scheme and starburst reminds me of a bucket of KFC."
I'm so glad I'm not the only one to think that. He looks like Colonel Doh.

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