Smith & Wesson: JFK

Smith & Wesson: JFK

Agency: Ulvfors, Stockholm, Sweden
Creative Director: Stefan Lund
Art Director: Niklas Skog
Copywriter: Mats Åkesson

Your rating: None Average: 10 (3 votes)
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Comments

Submitted by kc_brock on Sat, 2007-02-17 21:15.

tasteless garbage.

smith&wesson has done some great ads.
why would they approve crap like this?

Submitted by Cron187 on Sat, 2007-02-17 22:41.

Terrible on so many levels.

Submitted by Ney Frances on Sat, 2007-02-17 23:30.

it clever, but is a scam, the client would never aprove it!

Submitted by Mo on Sun, 2007-02-18 00:47.

Bad.

Submitted by addyhoch10 on Sun, 2007-02-18 04:19.

what's the point? having a gun on you makes you bullet-proof?
or am i missing something?

Submitted by Minimum on Sun, 2007-02-18 22:33.

I think they meant to say it was a Smith and Wessons gun that killed JFK

Submitted by addyhoch10 on Sun, 2007-02-18 23:26.

i really didn't think of that. i thought JFK was holding a gun. strange ad, maybe this is the target audience's kind of humour

Submitted by JPWrites on Sun, 2007-02-18 08:55.

Have Smith and Wesson lost it? Who the hell would advertise their products as assasination accessories? This can't be a real ad.

Submitted by deep_tracy on Mon, 2007-02-19 11:40.

the swedes gave us abba. so i'm not surprised by this. still, the people who did this should be shot.

pindaro's picture
Submitted by pindaro on Mon, 2007-02-19 19:31.

this is stupid

prozac_republic's picture
Submitted by prozac_republic on Mon, 2007-02-19 21:24.

he was actually shot by an italian made mannlicher-carcano rifle.

добро пожаловать и наслаждается!
The Prozac Republic®

Submitted by addyhoch10 on Tue, 2007-02-20 07:00.

you scare me

Submitted by tuttu on Tue, 2007-02-20 16:21.

terrible

Submitted by kre8 on Tue, 2007-02-20 20:47.

WHAT THE FUCK IS THIS FUCKING AD?
THE CREATIVES SHOULD BE SHOT.
I LIKE BAD TASTE, BUT THIS IS JUST RIDICULOUS.
IVAN, VERY BAD CALL.

ivan's picture
Submitted by ivan on Tue, 2007-02-20 21:10.

Sorry if I offended you. If that helps, I didn't mean to.

Submitted by Disco Munky on Tue, 2007-02-20 21:16.

Don't apologise. He's just a crazy

Submitted by Disco Munky on Tue, 2007-02-20 20:57.

Ironic that the creatives responsible for this are being threatened with gun crime.

The ad is bland as fuck. What're are they really saying? If it's bragging about how it was one of their guns that shot him, then how about one with a more resent president? like for example the current president? It would have been funnier.

This is just stupid, every republican gun nut is going to be spinning round all confused

"Am I Angry or Proud? arrrrrrr"

Submitted by addyhoch10 on Tue, 2007-02-20 21:48.

well said

Submitted by Erik on Thu, 2007-02-22 23:48.

the guy who created this ad is dangerous.

Submitted by Disco Munky on Fri, 2007-02-23 15:10.

He's probably just out of Uni and thinks he's all "bad ass" or something else these kids think they are these days.

I'm sure he's been fired already.

Submitted by ingolstadt on Sat, 2007-02-24 06:11.

I dont get this ad, anyone could help? Smith and Wesson's an arsenal manufacturer? so??

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