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Smirnoff Ice: Fly

Smirnoff Ice: Fly
Your rating: None Average: 6.7 (51 votes)

Advertising Agency: de la Cruz / Ogilvy PR, Puerto Rico
Creative Director: Adriana Miranda
Copywriter: Danny Román
Art Director: Pedro Vergé

Comments

bubblestheclownfish's picture 317 pencils

Nice. Very nice.

andrej dwin's picture 963 pencils

good. not great, nor bad.
just good.

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H_Buscaglia's picture

Me quedé congelado al verlo. Muy bueno.

kaalmang's picture

cool! no esta nada mal.

you know who's picture

boring and force

pirata del caribe's picture

very good art direction! nice and simple

my life just in a bag.

ErJose's picture 51 pencils

Excelente... puro talento latino

Erjose

luciana azambuja's picture

Eu gostei muito!!!!
amazing!!!

Rene Fractal's picture 1430 pencils

I guess the next one will be the lower lip of a gal sticked to the mouth of the bottle...

crump's picture 273 pencils

Hmmm... pretty simple and fun, so i'm going to have to give it a thumbs up. This is random, but I like how the website looks like "Smirn Office" dot com.

mattcrump.com

Both Sides of the Brain's picture 141 pencils

And then, Hell froze over.

Have Heart's picture 922 pencils

Nice one.

judgedead's picture

Noooo! Not credible what so ever, there's a very thin line between utter stupidity and sheer brilliance, and more often than never it's hard to tell, but this definitely falls on the wayside, it's just incredibly stupid. Nice idea but should have been worked on, you can't relate an ad solely on a products name, e.g - a ford one tonner, yeepee yay I'll just put the truck on a scale that reads one ton - yay! Bullshit if not bullbrand...

me myself and irene's picture 1256 pencils

credible?? since when good ads/ideas have to be "credible"? have you ever heard about exaggeration?... I won't give you any examples cause I'm totally sure you can think for yourself some very good ones (if you don't let me know and I'll gladly send you some advertising sites, books, techniques, names of schools, etc).
And: at least in my country smirnoff ice always use "ice" and "cold" stuff in its ads, so what do you mean by "solely on a products name"? I love this ad. Sorry.

food4thought's picture

At first glance it appeared to be student work, till I checked the credits, first level definitely, sink your claws in a little deeper! SFX: A sickly bovine bellowing...

tantrik_indian's picture 851 pencils

downright stupid
~~be cool eh!~~

~~this paranoid survived!~~

feña's picture

Horrible!

Brainsugar's picture 991 pencils

Beer can give you that cold. vodka not. Even if you drink it super fresh, just after it's very hot and hot. It's alcool.
so I think the insight is bad.
And flies does'nt drink Alcool.
Not a good ad for me.

Guest's picture

duuuuhhhh... have you ever heard that advertising sometimes uses EXAGERATION??...
If you don't like it that's ok, but look for an intelligent reason please...
"Flies does'nt drink Alcool" !!! (by the way it's "flies DON'T drink ALCOHOL"..)

me myself and irene's picture 1256 pencils

oh god, another judgedead... you guys want us to think you're great philosophers or something? c'mon!!! "Flies does'nt drink Alcool", for Christ's sake... my english is bad but you certainly beat me, dude.
Oh... what's that? That's right, your name is BRAINSUGAR... sugar... brain... that explains a lot. Sorry.

euclid the greek mathematician's picture 98 pencils

like it

http:\\www.artissionary.blogspot.com

panasit's picture 687 pencils

Great ad. I like it.

-Tung
--good idea is enemy of great idea

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