Smarties: Campfire
Advertising Agency: JWT, Dubai, UAE
Via: Arabad's Creative Archive
Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more
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19 Comments
This one is nice. It's so obvious. The eskimos ad, however, is a total failure.
Oh i absolutely think its brilliant. So simple. It doesnt make sense so its completely what it says: Colourful imagination.
Ill have to agree that this one's a lot stronger than the eskimo one. But nice work!
why didn't they use real candies? also, the typo looks bad. not childish, but bad.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
I agree with you, if they use real candies it'll be more look natural.
I like better the eskimo one! Simple and has impact
Agree. Agree!!
This looks like four brothas trying to pick up a Hispanic chick...
Nice.
nice idea.
i like it, though it not briliant.
Nice but makes me think of LEGO.
Simple stuff works
simple and kind of charming, but at the end of the day, ehhh....
I think it´s pretty nice
do you get brown smarties?
A mosaic may have been better.
-Natalie
http://www.nataliemarion.com
how many times has imagination been done, shit shit shit. This is so lame, there is no idea here, colourful imagination, smarties does not give kids that.
Strip. Strip. Strip.
re-post, or have I seen this in the forum section before?
i like it...very nice and succinct
I'm no copywriter but that tag line is way off