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Pollution, 2

Agency: 
Published/Aired: 
September 2010
Description: 

smart, the less polluting car of the world, from just 7.990€

Advertising Agency: Contrapunto BBDO, Madrid, Spain
Chief Creative Officer: Antonio Montero
Executive Creative Directors: Carlos Jorge, Félix Del Valle
Art Director: Raúl López
Copywriter: Raúl López
Illustrators: Paco Marcos, Dani Rubio

Comments (15)

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Highest Rated

Guest's picture
Guest

fantastic!

helvet.lang's picture
helvet.lang
Activity Score 128

super cheap....
nothing smart.

the ad which wasn't there

pierrelastname's picture
pierrelastname
Activity Score 2869

nothing special...

Jupiter's picture
Jupiter
Activity Score 547

wrong curve (wiper)...execution could be better

commenting just to gather more pencils:-)

sush's picture
sush
Activity Score 564

sweet!

sue

andyStock's picture
andyStock
Activity Score 666

Agree with Jupiter - that wiper couldn't possibly have followed that curve. There is something here, but it's just poorly executed.

keithstoeckeler's picture
keithstoeckeler
Activity Score 425

Such a good message yet the creative doesn't hit.

paumarques's picture
paumarques
Activity Score 1312

Als freaks de la "curve": això és enveja. Pura i dura. Mai aconseguireu treballar amb un client com aquest, ni amb una creativitat com aquesta. Perquè sols sabeu criticar la feina dels altres.

Felicitats Contrapunto!

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Guest's picture
Guest

What was illustrated in this ad? The road?

atb2005's picture
atb2005
Activity Score 13561

I think it's acceptable.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Clean, simple, like.
Morning, atb!

The Jobless Writer
Will Think for Salary

Miss Copywriter 22's picture
Miss Copywriter 22
Activity Score 175

i like it !!!!!!!!!!

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

It is showing the problem as if it's simple though.

Hiperion's picture
Hiperion
Activity Score 3138

Otra gráfica más de smart.
El arte es artificial. Demasiado artificial.
En menos de 5 minutos la habré olvidado.

Guest's picture
Guest

wouuuuuuuuuuu

Guest's picture
Guest

fantastic!

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