Smart: Pollution, 2
smart, the less polluting car of the world, from just 7.990€
Advertising Agency: Contrapunto BBDO, Madrid, Spain
Chief Creative Officer: Antonio Montero
Executive Creative Directors: Carlos Jorge, Félix Del Valle
Art Director: Raúl López
Copywriter: Raúl López
Illustrators: Paco Marcos, Dani Rubio
15 comments
super cheap....
nothing smart.
the ad which wasn't there
nothing special...
wrong curve (wiper)...execution could be better
commenting just to gather more pencils:-)
sweet!
sue
Agree with Jupiter - that wiper couldn't possibly have followed that curve. There is something here, but it's just poorly executed.
Such a good message yet the creative doesn't hit.
--
http://keithstoeckeler.com
http://allthatinspires.me
Als freaks de la "curve": això és enveja. Pura i dura. Mai aconseguireu treballar amb un client com aquest, ni amb una creativitat com aquesta. Perquè sols sabeu criticar la feina dels altres.
Felicitats Contrapunto!
Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com
What was illustrated in this ad? The road?
I think it's acceptable.
Clean, simple, like.
Morning, atb!
Will Think for Salary
i like it !!!!!!!!!!
It is showing the problem as if it's simple though.
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http://twitter.com/jackmancer/
Otra gráfica más de smart.
El arte es artificial. Demasiado artificial.
En menos de 5 minutos la habré olvidado.
wouuuuuuuuuuu
fantastic!