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smart forfour, at a price that won't last long.
Agency: Contrapunto, Spain Creative Director: Antonio Montero Copywriter: Mikel Etxeberria Art Director: Leandro Cacioli Photographer: Xabi Pastor
Great stuff.
Well...it doesn't say too much about the product. So...next!!!
Other than that is it cheap that is.
Same concept won cannes last year in radio. Maybe it was the same agency... Me like it!
Yes, same agency, same concept. I like it.
it makes me happy and ready to say ok ok.
it makes me happy and ready to say ok ok?
when you enjoy an ad, you get more ready to say ok i will buy it.
well, it's alright to focus on price if we presume the target audience knows the product quite well. In this case I like it much.
Those who live in Europe know exactly what the product is. No need to show it. And with the prices of cars what they are in Europe, THIS is a very big selling point.
Brilliant!
----------------------------------------- http://godwindmello.blogspot.com http://www.flickr.com/photos/godwind
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Great stuff.
Well...it doesn't say too much about the product. So...next!!!
Other than that is it cheap that is.
Same concept won cannes last year in radio. Maybe it was the same agency...
Me like it!
Yes, same agency, same concept. I like it.
it makes me happy and ready to say ok ok.
it makes me happy and ready to say ok ok?
when you enjoy an ad, you get more ready to say ok i will buy it.
well, it's alright to focus on price if we presume the target audience knows the product quite well. In this case I like it much.
Those who live in Europe know exactly what the product is. No need to show it. And with the prices of cars what they are in Europe, THIS is a very big selling point.
Brilliant!
-----------------------------------------
http://godwindmello.blogspot.com
http://www.flickr.com/photos/godwind