SKY - Satellite TV: Shoe

SKY - Satellite TV: Shoe

Football explained to women.

Advertising Agency: 1861 United, Milan, Italy
Art Director: Peppe Cirillo
Copywriter: Vincenzo Celli
Photographer: Michele Gastl
Published: 2006

Your rating: None Average: 7 (3 votes)

Comments

I like both of these. Simple, clever.

ha ha ha.. i like this one.

ideas....30 minutes nahi toh free.

thumbs up on both.

fantastic, nice shoes

Absolutely!

Great stuff.

Old. Very old. Very very old.
but I think its a nice photo
and it should work for the consumers.

yeah its old but good execution

Seen before many times.

That's a copy of MY ad... Why do you have to use somebody else's ideas?

see this:

http://adsoftheworld.com/forum/exhibition/maltin_polar_light_female_so...

miko1aj's picture

This is simple first thing which comes to mind when you want to mix women with football. It happens.

Blahg's picture

And this one is better than yours. Is it copying if they do it better?

Good visual!

does anyone else think this is a bit demeaning?

seems very old school, chauvinistic european man thinking.

.................thank you, you're absolutely right........but I guess it's also kind of the italian sense of humour

in the states, the women teach the men how to play. i assume it's the same in canada.

huh? the women teach us how to play football? I don't think so.

thats exactly what first came to my mind, its bad taste on their part!

regards_______________________
http://shut.elmota.com

well, I'm french but I guess you're right for Canada..not in france

Okay, but obvious.

>>>> That's not an ad. THIS is an ad.

Clever, simple. How all ads should be really.

Guess it depends on where is being veiculated - in Brazil, although women is getting more and more interested on soccer/football, the massive majority of people who understand, watch and play soccer is still men.
Can't think of this AD being shown in New Zealand, kiwis, no matter gender, are sports freaks, would cause some incovenience, I guess (usually, kiwi girls never accepted help to carry weight or whatevet when I offered, opposite to brazilian ones) so... It's relevant and clever for Brazil.