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Miracles, Pique

Agency: 
Published/Aired: 
September 2011
Description: 

Miracles happen only on Sky Sport.

Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Federico Ghiso, Giorgio Cignoni
Art Director: Giorgio Cignoni
Copywriter: Federico Ghiso
Photographer / Post Producer: Joan Garrigosa

Comments (9)

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Highest Rated

hoozn's picture
hoozn
Activity Score 353

Depends on the product. Afaik theres no viable alternative to Sky Sport in europe, so all they had to do was combining the brand name with some catchy artwork. Mission accomplished, since the artwork is indeed pretty nice.

who cares? ima play some tunes instead http://www.mixcloud.com/hoozn/

Bill Me Now's picture
Bill Me Now
Activity Score 180

Bad, bad, bad. Looks like someones boss had an idea, and everyone was afraid to tell him how terrible it was. Not funny, not creative, not even making sense...

dean viii's picture
dean viii
Activity Score 1686

The religious theme has been done. Headline is weak. Contrived thought.

kleenex's picture
kleenex
Activity Score 43493

Did they have to do so many ad!s?!?!!?

Mike17's picture
Mike17
Activity Score 7

I think the right translation should have been "Only on Sky sports make miracles".

Login.'s picture
Login.
Activity Score 73

really bad

love neck's picture
love neck
Activity Score 50

nice art.

Bianconiglio's picture
Bianconiglio
Activity Score 406

nice art is not enough in adv

hoozn's picture
hoozn
Activity Score 353

Depends on the product. Afaik theres no viable alternative to Sky Sport in europe, so all they had to do was combining the brand name with some catchy artwork. Mission accomplished, since the artwork is indeed pretty nice.

who cares? ima play some tunes instead http://www.mixcloud.com/hoozn/

Bianconiglio's picture
Bianconiglio
Activity Score 406

This is the poorest United campaign I have seen. C'mon guys

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