9 comments

Davosk's picture
4843 pencils
DavoskWednesday, April 23, 2008 - 05:31

Nice idea and execution.

mrtalented's picture
2175 pencils
mrtalentedWednesday, April 23, 2008 - 07:44

bad headline

krautland's picture
3241 pencils
krautlandWednesday, April 23, 2008 - 09:53

I don't get it but I want to run that bear thing over, it's so damn cute.
anyone wanna explain this to me?

Sharp's picture
216 pencils
SharpWednesday, April 23, 2008 - 10:15

When I first saw the visual I got a different take entirely. To me the visual reads like “when you’re done driving its like getting off a ride at a theme park/fair or something. To me it reads like it’s a fun vehicle to drive.

sold's picture
2627 pencils
soldWednesday, April 23, 2008 - 13:40

péssimo

but_why's picture
280 pencils
but_whyWednesday, April 23, 2008 - 15:56

And the relevance of the bear is...? Maybe it's a Spanish thing.

Inverted's picture
195 pencils
InvertedWednesday, April 23, 2008 - 16:53

The bear is just a way to say that you will never NOT see the door you are looking for. I have worked as a delivery boy, and when you are driving around, very often you have trouble finding the actual number. So its not realy important that its a bear, its just a strong visual object that points at a door.

I like this and the other execution.

They could have gone for a huge red arrow like the ones taht are actualy on the GPS screen, but they choose not to be idiots and did it more fun.

Rog's picture
6108 pencils
RogWednesday, April 23, 2008 - 22:25

yeah.

>>>> That's not an ad. THIS is an ad.

m í t i c o's picture
676 pencils
m í t i c oThursday, April 24, 2008 - 16:03

ZZZZZZZZZZZZZZZZZZZZ...
Viva Honduras !!!