Skoda Auto: Skydiver

New Skoda Superb Combi. More panoramic sunroof than ever before.

Advertising Agency: Road, Barcelona, Spain
Creative Directors: Emilio Lezaun, Marc Mallafré
Art Director: Marc Mallafré
Copywriter: Aitor Borrás
Photographer: Garrigosa Studio
Published: May 2010

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9 comments

Guest's picture
Guest

I appreciate the aesthetic, but HUGE THINGS CAN FALL INTO YOUR CAR AT ANY MOMENT is not necessarily a selling point for me when I'm looking for an automobile.

Guest's picture
Guest

I appreciate the aesthetic, but HUGE THINGS CAN FALL INTO YOUR CAR AT ANY MOMENT is not a sales point for me when I'm looking for an automobile.

TommyO's picture
TommyO
1866 pencils

I like the concept of stuff falling from the sky. Very funny series.

Guest's picture
Guest

interesting!But if in China,clients won't accept this。——we want our products in the picture!very big!

Guest's picture
Guest

Guest I appreciate your comment but do you have to make it twice here and again for their other ad. Oh yeah, and its meant to be funny...

Guest's picture
Guest

Shouldn't the parachute be on top of him, not underneath?

Dzsoi's picture
Dzsoi
5269 pencils

Good catch.

Hiperion's picture
Hiperion
3138 pencils

I hate this art..
It´s so superficial...

¿Qué moda es esa de tratar todas las fotos hasta que parezcan un cuadro hiperrealista mal realizado más que una foto? ¿Es realmente necesaria?
La idea megusta, pero el arte me agobia y me atosiga.

Guest's picture
Guest

done! and bad photoshop!

saul s.

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