Skins: Defy genetics, 1

Advertising Agency: The Furnace, Sydney, Australia
Executive Creative Director: Rob Martin Murphy
Head of Art: Paul Fenton
Art Director: Anna Short
Copywriter: Jessica Thompson
Photographer: Andreas Smetana
Retoucher: Electric Art
Published: January 2009

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santorini's picture
60 pencils

keep killing people while you are wearing defy genetics...

Jon-Paul Mountford's picture
Jon-Paul Mountford
889 pencils

still not convinced..

there's a "making of" at this link..


Guest's picture

The "hero" in this picture is Yvonne Strahovski, the Aussie model & lead actress from Chuck.

morse's picture
15671 pencils

She seems to enjoy the raid.

I like the campaign.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

ginu's picture
140 pencils


Adaddicted's picture
3435 pencils

Poor Art Direction...


Guest's picture

really great art direction. the copy is pretty flat. maybe it was too client-directed.

Emran Hayat's picture
Emran Hayat
832 pencils

art work looks nice to me.. but killing looks rude

Creativity is a natural extension of our enthusiasm

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