Sixt: Woman, 4
Which one-way street, Herr Wachmeister?
BMW Cabrios from Sixt.
Wachmeister is a police rank in Germany.
Advertising Agency: Jung von Matt, Germany
Creative Directors: Wolf Heumann, Peter Kirchhoff
Art Director: Vanessa Rabea Schrooten
Copywriter: Lisa Maria Hartwich
Graphic Designer: Felix Taubert
Photographer: Kristian Schuller
Published: Summer 2007



19 Comments
Hmm. Well, with all that hair in their eyes, I'm not surprised they ask "which sidewalk?"
Not really that well-thought-out, which is a pity because the photography throughout is nicely done.
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Here, let me save everyone the trouble of asking. "Do you even work in advertising?"
bad as fuck
i don't know of a convertablet that is messing up hair like this.
not very nice for the car industry.
but still a nice campaign
Great!
The opposite of great is bad! And this is bad...fuck hell! And why they took Kristian Schuller when Magnus Winter shot the same pics in the past...
http://www.bransch.net/index.php?cont=portfolio&location=hamburg&id_pe...
look at the run date...2007.
because they are badly done. these are nice!
this is "real" advertising which you can find in german airports. apart from this i like
the humour and the photography. well done jvm/elbe.
this is "real" advertising...this is "real" advertising...dude pls don´t cry! go back to mama´s place
anyway the photography is pretty cool, but the idea is weak! typical german humor!!
what is your point exactly?
Oh, You are so right. I had no point whatsoever, so I decided to write down some insults to cover
my lack of talent and knowledge concerning advertising. Sorry again, please call me "dumb fuck" from now on. Cheers.
Cars are aerodynamic nowadays. Are these for rent-a-bike?
...
http://alvinpck.deviantart.com/gallery/
very cool! Saw it last year. Congratulations "Jung von Matt"
[BrettHeart™]
[BrettHeart™]
These series are good to watch, misleading yet... it doesn't have any flaw for comments. Great Hair Art!
it fulfills its aim: make people aware of the new convertibles from sixt.
good stuff!
I'm gonna have to go with a “meh“ on this one
bad hair day? styling problem? hhmmm...
what the hell is sixt?
look slightly below the logo