Pacific Blue's picture
Pacific Blue
335 pencils

"Long Copy ads" love them.
Singapore again.

BYW: These guys are the most succesful and awarded country in print,
even better than USA, Brazil and UK.


Spanky's picture
4899 pencils

powerful ads on zero budget. good work.

i'm not sure about most rewarded country. most per capita maybe. but they are very good.

deep_tracy's picture
588 pencils

a labor of love. kudos to the writer.

fotdot's picture
673 pencils

Pac Blue, you maybe right about the number of awards and there is a lot of talent down there, but you also have to consider that the US, UK and Oz do more 'real' work for bigger clients.

Jason Meyers's picture
Jason Meyers
8 pencils

Yada yada yada. Old debate fotdot. This campaign ran everywhere in Singapore. I think they've moved past doing shady work for small clients. You'll notice the smaller, emerging markets are the ones playing that game now. The majority of work coming out of Singapore is solid, good work. Congrats to Ogilvy on the golds.

ChuckNorris's picture
834 pencils

Didn't know Neil French was writing still.

liar's picture
384 pencils

What has this got to do with Neil?

Ravages's picture
842 pencils

Except for parts of it which got preachy, I like the copy. A bit of humour in between, too. That helps.

ManchuChanchu's picture
701 pencils

Beautifully written!

appie's picture
157 pencils

What pictures can't do, words can!

Rog's picture
6082 pencils


>>>> That's not an ad. THIS is an ad.

chintan ruparel's picture
chintan ruparel
1516 pencils

g8 copy in a long time :)
loved it a lot...

~ old habits die hard, older ones never do ~

lucyinthesky's picture
44 pencils

copywriters rock the world, and that's a beautiful proof of that. great great work

wickedcheese's picture
84 pencils

simply brilliant.

keeponrottinginthefreeworld's picture
10 pencils

Ogilvy is smiling down from the heavens. Salute.

am-o's picture
162 pencils

good from beginning to end.

teenie's picture
1894 pencils

Wow - mesmerizing. These are wonderful and touching. They're also great eye openers.

Beatboxer's picture
1517 pencils

Clap, Clap, Clap, Clap, Clap.


Clap! Clap! Clap!

RahoolTalukdar's picture
108 pencils

The 1...

Now thats why we spent so much time loving and thinking Advertising.. Great job. Congrats

But I gotta question. Has it itched to anyone, why the Point5 (Number) is black, whereas all other numbers are red? I am talking about the one in the copy. I mean No.4 being Black & the line RED makes perfect sense. But why 5 is Black??? Anyone...

Hail Ivan... Am proud of this place...

Thinking what to think

Spanky's picture
4899 pencils

probably just because it's next to the red line. they didn't want it to compete with the red.

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