Sinc Digital: Priest

75 million internet users in Brazil. Regardless gender, social condition or belief.

Advertising Agency: Sinc Digital, São Paulo, Brazil
Creative Directors: Fabio Maca
Art Director: Daniel Ottoni
Copywriter: Fabio Maca
Photographer: Valentino Fialdini
Published: November 2009


Guest's picture

he should have an iphone, not an ipod! very good self promotion for a web agency lol

silvi's picture
4172 pencils

But what is the idea?

Guest's picture

Do advertising need an idea? A priest with a photoshopped ipod doesn't make a ad good?

Jakarta Jack's picture
Jakarta Jack

Yes, it does. No, because nobody understands this ad. It leaves the viewer puzzled and makes them lose interest. The agency simply wasted the clients budget.

dancamo's picture
48 pencils

Stop it!!!!! please

everartz's picture
7611 pencils

hard to figure is all i understand from this visual..

| Everartz |

munirgee's picture
454 pencils

What did you understand. Could you please...

Guest's picture

I think it means that priests like to hear music in their Ipods.

And that a large amount of people are internet users. And that the internet is not limited to some people.

And that the copy doesn't make sense with the image.

And that the image, let it alone, doesn't mean anything.

And, finally, that the copy came from some powerpoint presentation about internet users.

rolling.stone's picture
2740 pencils

because there are 75 million internet users in Brazil. Regardless gender, social condition or belief. so one would choose sinc ?


~ Quite obviously, I have gathered no moss ! ~

sold's picture
3219 pencils

you can have and use an ipod without internet... actually, you never use an ipod to access internet... you can put music on ipod without internet also... and become an internet user dont make you an ipod user and the opposite is also right. So, too much mistakes here, bad ad i think.

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