Simple Fruit: Strawberry

Simple Fruit. Only the best working for you. Eating 5 pieces of fruit every day is recommended by the World Health Organization. Giving fruit to your employees is our recommendation to if you'd like your office to be in a better mood, increased performance and motivated team members. Simple Fruit delivers only the best, freshest and most delicious fruit to your company everyday. Take the right decision, hire our fruit for your team.

Advertising Agency: Y&R Portugal
Creative Directors: Judite Mota, Pedro Ferreira
Art Director: Carlos Seixas
Copywriter: Rodrigo Monte
Photographer: Stockphoto

Published: 
April 2009

10 comments

Guest's picture
Guest

...hire our fruit for your team....HA HA HA HA...

Guest's picture
Guest

Terrible photoshop

Guest's picture
Guest

Why do people always have to comment on terrible photoshop, or just state that an ad has been done before? Why don't you explain as to what is so terrible about it, and give some constructive criticism? Correct me if I am wrong, but from what I see its just an image in the background with typesetting over it. Simple.

nemesis's picture
nemesis
765 pencils

Totally agree. If it's been done before, they should place a link or at least say for what client and/or category. Elaborate a bit.

Other clichés:
- "student work"
- "first idea"

Guest's picture
Guest

cute! =)
I'd hire them!

Guest's picture
Guest

Yeah, doesn't look like any photoshop honestly. Not the best layout either, but goes to show ya the level at which "bad photoshop" comments are coming from.

doraparker's picture
doraparker
4 pencils

I like the idea. I think it is very clever. Photoshop is simple but the ad remains clever still. It does not have to contain arabesque and intricate effects to show off. Keeping it simple is the most difficult thing. :)

nemesis's picture
nemesis
765 pencils

I actually like the layout. I think it's nice. Not of this one though, but the one from the bananas and pears. The copies I do not like. I think they're not engaging enough.

Guest's picture
Guest

There is no Photoshop! Sometimes (I know its difficult) you don't use photoshop. It's only a simple photo from a image bank. And one idea, even if some blogers don't like it.

Guest's picture
Guest

How did the words go there if not by Photoshop? Was it the farmer? :) I am not an expert in the field, unlike you people and strawberries around here.

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