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Published/Aired: 
June 2013
Description: 

Silver in the City, the unconventional gift shop located on Massachusetts Avenue in Indianapolis launches a creative rebrand. Originally a jewelry boutique, Silver in the City had gradually expanded its offerings to include housewares and other gift items.

A gift of silver says, I love you. And silently adds, I want to protect you from werewolves.

Advertising Agency: Young & Laramore, USA
Executive Creative Director: Carolyn Hadlock
Creative Director: Bryan Judkins
Art Director / Designer: Elijah Schroeder
Senior Copywriter: Evan Finch
Creative Technologist: Henrik Persson
Digital Producer: Kevin Wood
Brand Action Strategist: Adrienne Bailey
Account Manager: Lucia Bayt
Website Programmer: Ivory Digital

Comments (2)

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Highest Rated

certaintly's picture
certaintly
Activity Score 3994

nope, too much of a lie. no1 ever thinks that.
there has to be some amount of truth in it to work.

Cristina and Chris's picture
Cristina and Chris
Activity Score 839

Ha :) That got a giggle.

certaintly's picture
certaintly
Activity Score 3994

nope, too much of a lie. no1 ever thinks that.
there has to be some amount of truth in it to work.

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