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10 comments

everartz's picture
everartz
7611 pencils

so why did they have to create a new art direction if the previous one was already good? maybe they have lots of money to spend?
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Everartz

| Everartz |

elgrecones's picture
elgrecones
323 pencils

maybe it's a campaign that gave then good results, but had to be changed to adapt to the new communication concepts of the company...

anyway, they do have lots of money!

andre haram's picture
andre haram
27 pencils

they do have great art directors.

thirty6chambers's picture
thirty6chambers
1464 pencils

this photo is not very good...

kgeiger's picture
kgeiger
7085 pencils

I'm mainly impressed by the fact that there isn't a library motif amongst these.

王宏伟's picture
王宏伟
42 pencils

呵呵~~这个看过很多遍了,连场景和人物都几乎一样。

Torenaga's picture
Torenaga
140 pencils

This is one of my favourite campaigns, great work!

sold's picture
sold
3219 pencils

sorry, forget the concept for one minute, this art direction is not good.
now, forget my opinion for one minute, you will agree.

Black.Rainbow.'s picture
Black.Rainbow.
162 pencils

very funny. just a shame the photo could definitely be better. this aside, nice simple concept.

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