November 2012

Print advertisment created by Concept Factory, Luxembourg for Sidor, within the category: Public Interest, NGO.

Like Paul, let's reduce our waste by half.

Advertising Agency: Concept Factory, Luxembourg
Creative Director: Didier Leclercq
Art Director: Max Nilles
Copywriter: Jérôme Rudoni

Comments (5)

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Spanky's picture
Activity Score 4899

If their client wants to reduce waste, they should fire the agency and hire a chimp instead. They'll throw shit on a page for less than half the price.

kleenex's picture
Activity Score 48481

Yeah... All three ads were a waste of time and money.

bmclaughlin's picture
Activity Score 137

Yea i agree Spanky horrible work.

sacrilegend's picture
Activity Score 3394

It cannot be stated enough how bad these are. But it's important to not just criticize, but to give critique.

There's no concept here; and if there is one, it's a shoddy one that's not coming through. The line is wretched. The art, almost as if it's been built in PowerPoint. Even the type is bad, for heaven's sake.

C'mon. Our clients pay us to think, not wipe our asses and try to glean from the smear some semblance of an idea.

kempinski's picture
Activity Score 14

So school project.

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