Advertisement

Comments (10)

Log in or register to post comments

Highest Rated

Guest's picture
Guest

well... nothing.

atb2005's picture
atb2005
Activity Score 13557

Wonderful illustrations; nicely reflect the Itasian culture :-)

MindDrift's picture
MindDrift
Activity Score 1170

If you think of it, the concept is nothing original. They mixed two things, one Italian and one Japanese.
But I like the fact they incorporated the Vespa in a painting, instead of just showing a Japanese man on a Vespa. It's a very nice execution.
Sometimes the big idea is in the execution.

atb2005's picture
atb2005
Activity Score 13557

You are right that the concept is nothing original. I was actually going to say that in my first post. Sometimes, however, simple "unoriginal" things work best.

alvinivanicko's picture
alvinivanicko
Activity Score 263

Good sense of the illustration, Concept very '90: two things mixed up.
But the result is charming.

ek kanya's picture
ek kanya
Activity Score 814

good to see well art-directed ad. these days most people seem to be getting away from print.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

esteb's picture
esteb
Activity Score 673

Two mixed things..
Very lazy, very basic.

the_guest's picture
the_guest
Activity Score 175

it is simple and effective, with a lovely art direction. not the greatest of ideas, alright, but who cares?
thumbs up.

Billoughsby's picture
Billoughsby
Activity Score 5142

There are times when a splendidly achieved pastiche is way better than something "all new." Nice capture of trademark look/style with a splash of dry humor.

That's it.

capywriter's picture
capywriter
Activity Score 5509

best in this campaign, the Vespa is more typically Italian than just soccer

Guest's picture
Guest

well... nothing.

Advertisement