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Goodbye Innocence, Girl

Agency: 
Published/Aired: 
July 2007
Description: 
Advertising Agency: Callegari Berville Grey, Paris, France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Illustrator: Artout - Claudio Luparelli - Ajeje
Photographer: Riccardo Bagnoli

Comments (14)

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Highest Rated

SilentLucidity's picture
SilentLucidity
Activity Score 10

This is so-o-o Fab! I so Connect with this!

JamurPutih's picture
JamurPutih
Activity Score 263

nice art direction!

end of joy, enjoy

Have Heart's picture
Have Heart
Activity Score 922

Nice visual idea, stunning art-direction.

otto54's picture
otto54
Activity Score 381

very good concept and amazing artdirection.
Bravi ragazzi.

kon's picture
kon
Activity Score 118

Bravi, bravi, bravi.

Yokel's picture
Yokel
Activity Score 604

Not sure this is talking to the target group. I don't think teenagers even want to be reminded that they were once into teddies and fairy tales &c.

Bauducco's picture
Bauducco
Activity Score 297

Maybe you´re right, but teenagers definitely like to show that they are not into that kind of stuff anymore.

Brainsugar's picture
Brainsugar
Activity Score 1625

Yokel! Who cares about the target, now? The only thing is to have an idea and to show it here.

rcpalhares's picture
rcpalhares
Activity Score 9

http://www.ccsp.com.br/_img/full/novo/16182.jpg

You may say that it´s different. Don´t think you´ll convince me.

The copy is: "Your life has brought you here."

fractalrene's picture
fractalrene
Activity Score 1504

The brazillian is better. It has more to see, not just one kind of memories and it has more show... Superb production.

Spanky's picture
Spanky
Activity Score 4899

embrace your inner slut

Rog's picture
Rog
Activity Score 6082

I maybe be a parent but... wtf?
Child's toys leading down to a 'Hoey' logo.
Disturbing. ;(

>>>> That's not an ad. THIS is an ad.

mayhem's picture
mayhem
Activity Score 126

Nice idea. Target audiences (teenagers) would like this. They like to be a bit rebellious. And although they got the money from their parents, but they buy their own clothes.

jennywhx's picture
jennywhx
Activity Score 1142

the bear looks really sad.....:(

http://jennywhx.blogspot.com jwhx:Visionary

SilentLucidity's picture
SilentLucidity
Activity Score 10

This is so-o-o Fab! I so Connect with this!

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