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SHS: Goodbye Innocence, Girl
Advertising Agency: Callegari Berville Grey, Paris, France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Illustrator: Artout - Claudio Luparelli - Ajeje
Photographer: Riccardo Bagnoli
Via: ibelieveinadv
Comments
nice art direction!
end of joy, enjoy
Nice visual idea, stunning art-direction.
very good concept and amazing artdirection.
Bravi ragazzi.
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Advertising pass, pasta remain...
Bravi, bravi, bravi.
Not sure this is talking to the target group. I don't think teenagers even want to be reminded that they were once into teddies and fairy tales &c.
Maybe you´re right, but teenagers definitely like to show that they are not into that kind of stuff anymore.
Yokel! Who cares about the target, now? The only thing is to have an idea and to show it here.
http://www.ccsp.com.br/_img/full/novo/16182.jpg
You may say that it´s different. Don´t think you´ll convince me.
The copy is: "Your life has brought you here."
The brazillian is better. It has more to see, not just one kind of memories and it has more show... Superb production.
embrace your inner slut
I maybe be a parent but... wtf?
Child's toys leading down to a 'Hoey' logo.
Disturbing. ;(
>>>> That's not an ad. THIS is an ad.
Nice idea. Target audiences (teenagers) would like this. They like to be a bit rebellious. And although they got the money from their parents, but they buy their own clothes.
the bear looks really sad.....:(
http://jennywhx.blogspot.com jwhx:Visionary
This is so-o-o Fab! I so Connect with this!
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