SHS Clothes: Be the Joker, 2

SHS, Be the joker. Clothes for 24/7 fun.

Agency: CBGrey, Paris, France
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Illustrator: Claudio Luparelli
Photographer: Riccardo Bagnoli

19 comments

buy by bye's picture
buy by bye
544 pencils

it just looks like a BAD imitation of Diesel ads lol

Toro's picture
Toro
1029 pencils

Indeed. Desperately trying to be Diesel.

focus group's picture
focus group
146 pencils

WTF?

truecopy's picture
truecopy
400 pencils

Italy strikes again!

"Sex sells. Truth even better." - A friend

Alexandre's picture
Alexandre
55 pencils

...but in France...

copycomoelcopi's picture
copycomoelcopi
822 pencils

haha

Mr Hughes's picture
Mr Hughes
386 pencils

Is this another one of these 'fashion is communication' pieces? It tells me little, inspires me less. No likie.

fractalrene's picture
fractalrene
1504 pencils

It actually reminded me an episode of America's Next Top Model where the Wildboyz were shot with the models.

buy by bye's picture
buy by bye
544 pencils

ahh
i used to watch that show
.. it deluded me into thinking i wanted to be a fashion director or something. but remained as just a hobby thank god.
or else i wouldn't be in advertising right now god forbid!
=))

copywritter6's picture
copywritter6
44 pencils

wow! I love it. oops sorry, am on the wrong page..

Wordnerd's picture
Wordnerd
6660 pencils

"hold still for an hour. where doing a snapshot"

fersvax's picture
fersvax
1239 pencils

I hate the "OK, now make as if you were running" kind of pictures.

FER.

joelapompe's picture
joelapompe
3703 pencils

never heard of SHS in France... small client, fake ad, cannes ghost, wannabe diesel.

slim's picture
slim
1047 pencils

Clothes for 24/7 fun?
Further proof that a shit strategy leads to shit creative.

yudi's picture
yudi
255 pencils

Doesn't excite me, sorry!!

Enas's picture
Enas
741 pencils

why is he laughing
Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

-----
Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

Wordnerd's picture
Wordnerd
6660 pencils

looking at the picture i'd say cause he managed to do all that funny stuff to four clowns in a single second! thats amazing

washiam's picture
washiam
445 pencils

Left hand left leg? ...

Menomena's picture
Menomena
52 pencils

Really bad

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