Show Off Films: Wolf

Because there are already enough ways to kill your idea.

Advertising Agency: Fuel Lisbon, Portugal
Creative Directors: Pedro Bexiga
Art Director: Pedro Bexiga
Copywriter: Marcelo Lourenço
Illustrator: Scott C.
Retoucher: SniperShot
Published: November 2008

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21 comments

Wordnerd's picture
Wordnerd
6662 pencils

very cute campaign

nicoruk's picture
nicoruk
107 pencils

nice one!

john doe's picture
john doe
1571 pencils

love it.
reminds me on my daily business.

Guest's picture
Guest

every creative should love these! really good work.

mith85's picture
mith85
242 pencils

I like these quite a lot. :) Now where's the "focus group/testing" execution?

Guest's picture
Guest

Very nice stuff! Like it a lot

Guest's picture
Guest

Thinking time is gud and art to. Liking ad is a statement for this.
Liking nice.

eject's picture
eject
69 pencils

Love it!!
very nice

Guest's picture
Guest

I'm just dropping this lines to tell you that I don't give a fuck about what you all have to say about a concept, an execution or a copy line.

Your shitty commentaries and stupid arguing are a lose of time.

Fucking pricks.

ps. AOTW should be restricted for real ad people only.

whitespace's picture
whitespace
1953 pencils

1. You're a coward hiding behind anonymity.
2. If you don't give a fuck, as you claim, why did you bother to 'drop this (sic) lines'.
3. Your shitty commentary is a 'lose(sic) of time' in itself. I'm typing this in the hope that ivan will remove guest comment function for the x-th time.
4. You're the first to start swearing fucking prick. Confessing something?

ps. AOTW should be restricted for people willing to register only.

john doe's picture
john doe
1571 pencils

you mean restricted for coward, immature, offending, unconstructive dorks like you?
think there are other websites where you can b.s.

Guest's picture
Guest

your idea to restrict the traffic at aotw is really welcome dear guest comm.
that's the only way to keep lesser mortals like you lightmiles away.
and how come you suggest Ivan to remove the guest-commentator part??!!your comments(sic)are under the same bunch of people who might not be registered because of various reasons, but are extremely honest, extremely passionate about advertising - why should we (as i myself am unregistered at aotw... but i vow to register when the opportunity to spare time and do everything properly) suffer because of a sick guy like you.
OH! & STOP'FUCKING PRICK'-ing OTHERS!

tirthawnker mitroe
crtv. dir.
hi.q. creative communicables pvt.ltd., india.

Guest's picture
Guest

My commentary is that I like the concept, execution and copy line on this one.

bompa's picture
bompa
318 pencils

Nice campaign, but reminds me that one from DDB Canada.

Guest's picture
Guest

i love this. I feel like being torn to pieces by hungry wolves everyday!

Shanty Mathew's picture
Shanty Mathew
130 pencils

Nice series. (That's with a capital 'N'.)

"A good advertisement is one which sells the product without drawing attention to itself." - David Ogilvy

Guest's picture
Guest

You haven't spelled it out enough. (sarcasm)

Guest's picture
Guest

Well done!

tuverdad's picture
tuverdad
22 pencils

bueno

Guest's picture
Guest

Simplicity is always best.

randomnorwegian's picture
randomnorwegian
26 pencils

"dont kill your ideas right away, they cant defend themselves" etc.
well done

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