"Would you please mind removing my husband's penis from your mouth?"
Relaxation lessons. Shiatsu Institute.
Agency: JWT, Paris, France
Art Director: Xavier Beauregard
Copywriter: Vincent Pedrocchi
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15 Comments
not sure whether it work or not but i like the idea behind this... campaign i mean
criticize is way easier than create. use more brain.
Nice Art Direction. And for me this is the best line of the series.
the entire campaign's, like, highly impressive. .. i mean, like, it's so way sexy. i, like, would've
loved doing this one, like, myself. far out maaan... like, so oh wow! way to go maaan!
like, good campaign, like.
One of the best campaigns I've seen here recently!
the copy is kickin'. pretty art direction too.
pretty funny!
hehehe, cool.... amazing copy!
~ old habits die hard, older ones never do ~
I don't agree. I find the copy not so great on these 3 ads. Any stressful situation could have been written. Having 'penis' and 'testicle' doesn't make it better. The concept is just based on the line anyway, it's visually poor. I mean, not bad, but the art direction doesn't add any value to it.
How the art do not add value? Shiatsu it's about relaxation and for me the art say this clearly.
And having 'penis', 'testicle', 'ass', 'vagina', 'or else' on a copy i always good. How many clients do you know that aprove an ad with this kind of word?
any client that didn't pay for the creative.
• http://mikelightman.com/blog •
yeah, i agree. the first & third rely too heavily on the cock jokes. they could've told better stories.
• http://mikelightman.com/blog •
I love these 3! ^^
Vive La Aducation!
absolument super fantastic, royal genial..
love it !!!!!
I agree with ... you ^^
Vive La Aducation!