Sherwin-Williams: Grasshopper

Outdoor paint.

Advertising agency: Concept McCann, Caracas, Venezuela
Creative VP: Alejandro Esteves
Creative Director: Julio Moreno
Art Directors: Roger Colina, Luis dos santos
Copywriter: Desirée Argotte
Photographer: Pedro Primavera

3 comments

certaintly's picture
certaintly
4060 pencils

creative. works.
but somehow boring.

i think the execution could be much better

Kellyooo's picture
Kellyooo
6 pencils

Agreed. Something about the execution doesn't grab me. Could be my monitor, but it looks a little dark too, like I'm seeing the tip of the brush through sunglasses. Love the idea though, nailed it there.

monoliz's picture
monoliz
1326 pencils

confusing because of execution

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