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The Egg Came First

Agency: 
Published/Aired: 
February 2012
Description: 

Shangri-La Restaurant Blu had just hired highly acclaimed chef Kevin Cherkas, who is famous for his unusual and mysterious creations. One taste and it all made sense. Since cooking is an art form, these campaign visuals are specially commissioned canvas paintings, executed by Singapore fine artists Andy Yang, Michael Lui and Sokkuan Ty.

Advertising Agency: TBWA/Tequila, Singapore
Executive Creative Director: Graham Kelly
Creative Director: Pei Pei Ng
Art Directors: Merlin Kwan, Edward Poh
Copywriters: Paul Allen, Lawrence Stevenson

Comments (9)

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Highest Rated

HudsonSmith's picture
HudsonSmith
Activity Score 2

Interesting articles are published here. By reading it I acquired great deal of knowledge on various subject. Thank you for sharing with us.

Hadrons's picture
Hadrons
Activity Score 6017

No thank you.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

designzero68's picture
designzero68
Activity Score 74

What does the headline say? One taste and it all makes sense? Guess this one is meant to be surrealistic art.

Adsolute's picture
Adsolute
Activity Score 32

Dali style. pretty nice.

Maxads's picture
Maxads
Activity Score 60

Really Cool.

TimothyJ's picture
TimothyJ
Activity Score 35

Still good for a restaurant ad. Like it somehow

mitali prasad's picture
mitali prasad
Activity Score 458

actually it;;s looks interesting,,,but not so great for a restaurant...didn;t get the egg concept..

neary jaclies's picture
neary jaclies
Activity Score 104

nice

allecck's picture
allecck
Activity Score 3

Not every appealing for me either, I don't get it, a restaurant could advertise for so much more, the graphic doesn't even make any sense. It should include it's campaign within the hotel advertising campaign, this could work just fine for both of the businesses.

Some price comparisons for hawaii hotel deals.

HudsonSmith's picture
HudsonSmith
Activity Score 2

Interesting articles are published here. By reading it I acquired great deal of knowledge on various subject. Thank you for sharing with us.

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