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Shame

Agency: 
Published/Aired: 
September 2007
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Also From This Campaign ( items)

Description: 

Nothing grows by chance. Use ITU fertilizers.

Advertising Agency: Lew'Lara/TBWA, São Paulo, Brazil
Creative Directors: Jaques Lewkowics, André Laurentino, Mani Fadel, Victor Sant'anna, Felipe Luchi, Luciano Lincoln, Braulio Kuwabara
Art Director: Mozar Gudin
Copywriter: Tomas Correa
Illustrators: Alex Voltolino, Fabio Abram, Will Murai, Eduardo Baroni, Gelmi

Comments (22)

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Highest Rated

R.Stevens's picture
R.Stevens
2 Activity Scores

I had to sign up to say that you're right, that is the same idea. The only difference is that the Shame tree is growing a negative and the Jordan tree is growing positives. I prefer the one for the trainers. I'm quite surprised that people can't see the striking similarities between these two concepts.

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