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Comments (22)

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Highest Rated

Guest's picture
Guest

so?

TrainRunner's picture
TrainRunner
Activity Score 225

nice.

Mezooo's picture
Mezooo
Activity Score 174

wouldn't even recognize it as a ad...

is this good or bad?

krautland's picture
krautland
Activity Score 3216

well placed but it's an example for a great media buy, not necessarily great creative.

whitespace's picture
whitespace
Activity Score 1953

it's a creative media buy... that's what's making it great isn't it?

Dozer's picture
Dozer
Activity Score 149

nice !!!

Scam Detector's picture
Scam Detector
Activity Score 1048

This ad has been done by every agency in every country at least once.

sorayaaulia's picture
sorayaaulia
Activity Score 79

agreed.

brain123's picture
brain123
Activity Score 830

Pretty much...

theanc's picture
theanc
Activity Score 2783

Yeah. I was thinking about that.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

TrrrTrrr's picture
TrrrTrrr
Activity Score 36

Clever.

getconnected2001's picture
getconnected2001
Activity Score 987

Good one!

cocochiller's picture
cocochiller
Activity Score 146

Yea, if I were flipping through the pages I would miss it. It needs something to draw attention to the idea.

Barbara Agatha G.'s picture
Barbara Agatha G.
Activity Score 70

To Toro: of course it has been done some way or another before.
Until media is revolutioned completely ideas will tend to basically repeat themselves in different versions.
I think that in this case the agency did a lot with little.
As an account, I always think about the budget and the objective. in terms of ROI, this works.

philippertl's picture
philippertl
Activity Score 656

I think the execution could have been better, most people wouldn't even get the idea.

Zeus's picture
Zeus
Activity Score 906

AWESOME!!!...exellent idea!!!

wizzyfx's picture
wizzyfx
Activity Score 33

Why do they place ads in the center of the page? Isn't it bent or sth?

CGilb09's picture
CGilb09
Activity Score 572

An interesting idea, but it operates under the assumption that people are going to even connect the idea of the classified ads being "loaded" in the truck.

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andré ™'s picture
andré ™
Activity Score 144

Liked it, but quite done the same with mini cooper already.

iamcreative's picture
iamcreative
Activity Score 262

nice

plnnr's picture
plnnr
Activity Score 37

Done and better, the car load the whole page in the one i see before

kulago's picture
kulago
Activity Score 101

what's nice if it's done by another car brand-volvo

Guest's picture
Guest

so?

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