SFR: Toothbrush
Unlimited offers. You won't put your mobile down.
Agency: Publicis Conceil, France
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13 Comments
Love the concept, the idea, the execution.
i only wish clients allowed us to shoot! or is that an excuse?
stimulating!
Been Done before with feet, I think the line is trying to hard to explain. It would be better if it simply read, " Unlimited offers on your mobile". Also the line needs to be smaller. Nice imagery though.
copy is pretty confusing, unless there's already some kind of familiarity built up around the offer(s). otherwise, it's eye-catching and mad funny... looks like she used too much toothpaste, though, and that'll be hard to clean up with just one hand.
Nice one but it instantly remembers me the Game Boy ads with the feet. I also think the line is big.
Nice concept and great execution. In my opinion the copy could have been placed better. Maybe under the hand? Would make the art definitely lighter.
http://www.reinhardkrug.de/
Thank you for your comments. Submit is the best way to involve.
I just have to say that it was done before the gameboy ads. And concerning the copy, it had to be there because the campaign took place in the subway (the seats for people always hide the bottom of any poster here in Paris).
I'll start complaining about repetition once the idea has been done at least five times ;-)
And thanks to your comment I have to say: Yep, the headline has to stay there
http://www.reinhardkrug.de/
why is she brushing her teeth when she needs to talk???
texting
Gr8 Job gr8 thinking............
Great concept, amazing photo work
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