Seven Luck Casino: Card
Welcome to Korea, if you remember the followings:
1. It is illegal to take national treasure abroad.
2. It is legal to take korean luck abroad.
Seven Luck Casino is only for foreign visitors to Korea. Thus, this creative was exposed on the spot for foreigners like airport billboard, guidebook, or airport pop.
Advertising Agency: Daehong Communications, Seoul, Korea
Creative Director: Sunghyun Baek
Art Directors: Insung Seo, Sanghyun Oh
Copywriters: Hyoungju Lee, Kikwan Lee
Illustrator: Juyong Lee
Photographer: Yuseok Chung
Published: December 2009


9 Comments
Copy and typography is not good.
What hath God wrought
don`t take national treasure abroad ,if there has any
Althrough this one sucks , it`s the best corean ad i`ve ever seen
the ideas are very well chained
Great image!
good art
Lost in translation ....
Nice art direction on all of these. Well done!
I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?
good series
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~ Quite obviously, I have gathered no moss ! ~
pagan.
SJB