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Sebamed: Reindeer
Our products have a pH of 5.5 that matches the pH value of the skin and are never tested on animals. Reinstating yet again that beauty is after all, in our hands.
For skin the way it’s meant to be.
Advertising Agency: McCann Healthcare, Mumbai, India
Creative Directors: Sanjay Kudale, Maneesh Sharma
Art Director / Illustrator: Sanjay Kudale
Copywriter: V, Padmanabhan
Published: February 2008
Comments
Yes. Well. All the elements are sensible, but put together they make hardly any sense. Advertising is not easy.
Did any cosmetic company ever test on crocodiles or mooses?
Haha, good one!
like this one?
http://www.youtube.com/watch?v=KV9QxvrGJx8
Too bad this dumb campaign wasn't tested on a good creative director.
your comment was the best part of this campagin!
• http://mikelightman.com/blog •
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