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Seat: Bull

Seat: Bull
Your rating: None Average: 3.9 (29 votes)

Advertising Agency: Grey Milan, Italy
Executive Creative Director: Francesco Emiliani
Head of Art / Art Director: Francesco Fallisi
Copywriter: Paolo Moretti
Post production: Lucy CGI
Photographer: Lorenzo Scolari
Art Buyer: Virginia Salvucci
Account Director: Germano Guerriero
Account Supervisor: Ilaria Tozzi
Account Executive: Romina Cattaneo

22 Comments

CABAZORRO's picture 304 pencils

Bullminator???? nice bull robot...

smilepig's picture 254 pencils

hmm weird

Adaddicted's picture 3417 pencils

"show me your silencer"

withalltherespects

michelangelo's picture 662 pencils

bad photoshop.and why a bull? a robotic lion could've worked better. It's a Leon, right?

dsklan's picture 1789 pencils

good point!
maybe the bull, because its a spain car, but lion would fit better

mikeelrapido's picture 1943 pencils

I like this copy - "powerology". Awsome.

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Hiperion's picture 3108 pencils

Maybe he used a bull because seat was spanish (It´s german now). But leon and bull are confusing at the same time.
Weak concept, bad art.
Definitely another italian tacky ad.

dreadboy's picture 413 pencils

thanks Hiperion, now that I know that the company is german now, I can relate the ad. They probably went for telling that the car kept the roots (spanish -> bull ) but with more power now ...

in my oppinion. so it's maybe targeting the ones that know / care about the history of this company, not just the car ( not me. didn't know about those )

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CopyRight's picture 717 pencils
pez's picture 1664 pencils

I don't think the retouch is that terrible... Otherwise, everybody in Europe associates Seat with Spain even if is not a spanish brand now...
not bad at all for me...

silvi's picture 4174 pencils

Nothing looks real here.

Schirone's picture 100 pencils

stop prosecuting italian ads!
:-D
;-)

i'm here because i'm procrastinating

perromalo's picture 429 pencils

Power plus technology? Briefing has been translated literaly into creativity without even passing it to the creative team. Client's first thought. For sure.
I agree on the comment about the claim "powerology". It is just amazing. Well done

kimi yancek's picture 26 pencils

bull=lamborghini... not seat. don't work for me...

polar's picture 30 pencils

nice photo, but, why always cars with animals????

everartz's picture 7590 pencils

terminator 5 is going to be in italy!!!

| Everartz |

hadrianapolis's picture 673 pencils

Like it

art one's picture 70 pencils

i can't fault the execution.... what are you muppets on about??? i reckon the concept could've had more time spent on it. Car's and animals are really starting to bore me now..... it seems to me they just thought of the next best powerful beast because horse had been taken already. sheesh

kagzmainah's picture 633 pencils

i like

Guest's picture

bull..shit! but powerology... great word.

Tanja Solimano's picture 2 pencils

Duhh

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