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Bull

Agency: 
Published/Aired: 
March 2010
Description: 

Advertising Agency: Grey Milan, Italy

Executive Creative Director: Francesco Emiliani
Head of Art / Art Director: Francesco Fallisi
Copywriter: Paolo Moretti
Post production: Lucy CGI
Photographer: Lorenzo Scolari
Art Buyer: Virginia Salvucci
Account Director: Germano Guerriero
Account Supervisor: Ilaria Tozzi
Account Executive: Romina Cattaneo

Comments (22)

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Highest Rated

Tanja Solimano's picture
Tanja Solimano
Activity Score 2

Duhh

CABAZORRO's picture
CABAZORRO
Activity Score 366

Bullminator???? nice bull robot...

smilepig's picture
smilepig
Activity Score 254

hmm weird

Adaddicted's picture
Adaddicted
Activity Score 3435

"show me your silencer"

withalltherespects

michelangelo's picture
michelangelo
Activity Score 660

bad photoshop.and why a bull? a robotic lion could've worked better. It's a Leon, right?

dsklan's picture
dsklan
Activity Score 1926

good point!
maybe the bull, because its a spain car, but lion would fit better

mikeelrapido's picture
mikeelrapido
Activity Score 1929

I like this copy - "powerology". Awsome.

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Hiperion's picture
Hiperion
Activity Score 3138

Maybe he used a bull because seat was spanish (It´s german now). But leon and bull are confusing at the same time.
Weak concept, bad art.
Definitely another italian tacky ad.

dreadboy's picture
dreadboy
Activity Score 413

thanks Hiperion, now that I know that the company is german now, I can relate the ad. They probably went for telling that the car kept the roots (spanish -> bull ) but with more power now ...

in my oppinion. so it's maybe targeting the ones that know / care about the history of this company, not just the car ( not me. didn't know about those )

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CopyRight's picture
CopyRight
Activity Score 713

lovely

pez's picture
pez
Activity Score 1802

I don't think the retouch is that terrible... Otherwise, everybody in Europe associates Seat with Spain even if is not a spanish brand now...
not bad at all for me...

silvi's picture
silvi
Activity Score 4172

Nothing looks real here.

Schirone's picture
Schirone
Activity Score 98

stop prosecuting italian ads!
:-D
;-)

i'm here because i'm procrastinating

perromalo's picture
perromalo
Activity Score 429

Power plus technology? Briefing has been translated literaly into creativity without even passing it to the creative team. Client's first thought. For sure.
I agree on the comment about the claim "powerology". It is just amazing. Well done

kimi yancek's picture
kimi yancek
Activity Score 26

bull=lamborghini... not seat. don't work for me...

polar's picture
polar
Activity Score 28

nice photo, but, why always cars with animals????

everartz's picture
everartz
Activity Score 7609

terminator 5 is going to be in italy!!!

| Everartz |

hadrianapolis's picture
hadrianapolis
Activity Score 733

Like it

art one's picture
art one
Activity Score 70

i can't fault the execution.... what are you muppets on about??? i reckon the concept could've had more time spent on it. Car's and animals are really starting to bore me now..... it seems to me they just thought of the next best powerful beast because horse had been taken already. sheesh

kagzmainah's picture
kagzmainah
Activity Score 631

i like

joelapompe's picture
joelapompe
Activity Score 3830
Guest's picture
Guest

bull..shit! but powerology... great word.

Tanja Solimano's picture
Tanja Solimano
Activity Score 2

Duhh

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