Advertising Agency: lg2, Quebec, Canada
Creative Director: Luc Du Sault
Art Directors: Luc Du Sault
Copywriter: Nicolas Boisvert
Illustrator: Marc Rivest
Photographer: Benoit Camirand
Published: May 2009
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25 Comments
Good Aproach. But this execution reminds me a print of viagra and another one's about something of glass.
Tbwa Peru and others have done the same.
Then show us the example, a lot of guests have done the same comment.
funny
funny
Well done you guys!
Well done you guys! Very funny!
don't under estimate the viewers.
shahid
done before
don't under estimate the viewers.
shahid
funny
Yeah. Great basic idea, but lame execution. And why a one-off?
So basically, anyone with good eyesight can see the trick, right?
ah ah! Weel done you guys!
Done for Viagra and an Italian windex like product. This is a blatant rip-off. Links coming soon. You should be ashamed of yourselves.
Very Nice!!!!
Yoshiro
yeah
Good concept and the photo. The composition is a little tough. Maybe if it had been framed from both sides it would be more pleasant to look at. Maybe just too much of negative space.
Alex Maxim Fashion Photographer Toronto, Canada | Stock Photo Archive and Prints
nice
Fantastic idea. I see this winning awards.
Sears optics and you'll not be tricked, but what a pity not to enjoy the show.
Good job. Good art direction.
Good job. Good art direction.
Nothing about shadows?
good job and art direction but.... remind me a print about glassex from italy